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TEXTBOOKS
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HANDBOOKS
SOCIAL NETWORK ANALYSIS: Methods and Examples
Song Yang, University of Arkansas, Shanghai University, China • Franziska B. Keller, Hong Kong
University of Science and Technology • Lu Zheng, Tsinghua University, China
Unique in providing both an introduction to the methods of social network analysis (SNA) and illustrative studies
showing its application within a growing number of the social sciences, this innovative book takes a conceptual rather
than a mathematical approach as it prepares and inspires readers to conduct their own research in social network
analysis. The fi rst part of the book discusses the connection between what SNA methods have to offer and how those
methods are used in research design, data collection, and analysis. Four substantive applications chapters provide
examples from politics, work and organizations, mental and physical health, and crime and terrorism studies.
CONTENTS 1: Basics of Social Network Analysis / 2: Data Collection / 3: Descriptive Methods in Social Network Analysis / 4: Inferential Methods
in Social Network Analysis / 5: Social Network Analysis of Work and Organizations / 6: Social Network Analysis in Crime and Terrorism / 7: Social
Network Analysis in Emotional and Physical Health / 8: Political Networks
PAPERBACK ISBN: 978-1-4833-2521-7 • ©2017 • 248 PAGES •
Survey Research Methods
100 QUESTIONS (AND ANSWERS) ABOUT SURVEY RESEARCH
Erin E. Ruel, Georgia State University
This book explains basic principles about survey research, such as what surveys are, which types are available and
what is involved in producing high quality surveys. It introduces the most important topics in survey methodology
designed to help users make the most of their survey projects.
CONTENTS PART 1: Understanding what surveys are and how they are used / PART 2: Addressing ethical concerns in survey research / PART 3: Selecting a
sample / PART 4: Writing good survey questions / PART 5: Establishing the reliability and validity of survey questions / PART 6: Conducting the survey / PART
7: Entering and cleaning the data / PART 8: Exploring the data with univariate statistical analysis / PART 9: Assessing associations with bivariate statistical
tests and regression
PAPERBACK ISBN: 978-1-5063-4882-7 • ©2019 • 176 PAGES •
DESIGNING QUALITY SURVEY QUESTIONS
Sheila B. Robinson, University of Rochester • Kimberly Firth Leonard, Oregon Community Foundation
Sheila B. Robinson and Kimberly Firth Leonard's Designing Quality Survey Questions shows readers how to craft high
quality, precisely-worded survey questions that will elicit rich, nuanced, and ultimately useful data to help answer their
research or evaluation questions.
CONTENTS 1. WHY Quality Surveys and Quality Questions Matter / PART I: WHAT TO CONSIDER BEFORE DRAFTING SURVEY QUESTIONS / 2.
Planning and Pre-drafting Questions / 3. Understanding Respondents / PART II: HOW TO DEVELOP SURVEY QUESTIONS AND RESPONSE OPTIONS / 4.
Crafting Questions / 5. Constructing Response Options / 6. Special Purpose and Sensitive Questions / PART III: KNOWING WHEN A SURVEY IS READY
FOR USE / 7. Finalizing Questions using Pretesting Strategies / 8. Preparing for Administration, Analysis and Use
PAPERBACK ISBN: 978-1-5063-3054-9 • ©2019 • 256 PAGES • •
BEST SELLER
HOW TO CONDUCT SURVEYS: A Step-by-Step Guide SIXTH EDITION
Arlene Fink, University of California, Los Angeles, The Langley Research Institute
Packed with new topics that refl ect today's challenges, the Sixth Edition of the best-selling How to Conduct Surveys
guides readers through the process of developing their own rigorous surveys and evaluating the credibility and
transparency of surveys created by others. Offering practical, step-by-step advice and written in the same clear and
accessible style as author Arlene Fink's other works, the book focuses on choosing the appropriate type of survey,
writing survey questions and responses, formatting the survey, deciding on the characteristics and numbers of
respondents to include, choosing how often to survey respondents, and analyzing and reporting the results.
CONTENTS 1: Conducting Surveys: Everyone Is Doing It / 2: The Survey Form: Questions, Scales, and Appearance / 3: Getting It Together: Some Practical
Concerns / 4: Sampling / 5: Survey Design: Environmental Control / 6: Analyzing and Organizing Data from Surveys / 7: Presenting the Survey Results
PAPERBACK ISBN: 978-1-4833-7848-0 • ©2017 • 224 PAGES • •
