AVAILABLE FOR FALL 2023
New & Coming Soon
COMMUNICATION & MEDIA STUDIES
MASS COMMUNICATION
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Mass Communication
Mass Communication
Living in a Media World
EIGHTH EDITION
Ralph E. Hanson
January 2021
Vantage Digital Option ISBN: 978-1-0718-2111-4
Paperback ISBN: 978-1-5443-8299-9
Media Law
Trager's The Law of Journalism
and Mass Communication
EIGHTH EDITION
Victoria Smith Ekstrand • Caitlin Ring Carlson
Erin Coyle • Susan Dente Ross • Amy Reynolds
February 2023
eText ISBN: 978-1-0718-5790-8
Paperback ISBN: 978-1-0718-5792-2
Media Writing
Dynamics of Media Writing
Adapt and Connect
THIRD EDITION
Vincent F. Filak
August 2021
eText ISBN: 978-1-5443-8566-2
Paperback ISBN: 978-1-5443-8568-6
Rhetoric in Popular Culture
Rhetoric in Popular Culture
SIXTH EDITION
Barry Brummett
September 2022
eText ISBN: 978-1-0718-5430-3
Paperback ISBN: 978-1-0718-5427-3
Advertising
Advertising Creative
Strategy, Copy, and Design
SIXTH EDITION
Tom Altstiel • Jean Grow • Dan Augustine
Joanna L. Jenkins
May 2022
eText ISBN: 978-1-0718-4663-6
Paperback ISBN: 978-1-0718-4665-0
Crisis Communication
Effective Crisis Communication
Moving From Crisis to Opportunity
FIFTH EDITION
Robert R. Ulmer • Timothy L. Sellnow
Matthew W. Seeger
September 2022
eText ISBN: 978-1-0718-5242-2
Paperback ISBN: 978-1-0718-5239-2
Ongoing Crisis Communication
Planning, Managing, and Responding
SIXTH EDITION
W. Timothy Coombs
January 2022
eText ISBN: 978-1-0718-1662-2
Paperback ISBN: 978-1-0718-1664-6
PR Campaigns
Public Relations Campaigns
An Integrated Approach
SECOND EDITION
Regina M. Luttrell • Luke W. Capizzo
December 2020
eText ISBN: 978-1-0718-4663-6
Paperback ISBN: 9781544385587
Social Media
Social Media for Strategic Communication
Creative Strategies and Research-Based Applications
SECOND EDITION
Karen Freberg
August 2021
eText ISBN: 978-1-0718-2688-1
Paperback ISBN: 978-1-0718-2690-4
